A key component to making your direct mail campaign work is investing in the right mailing list. Making sure your message goes to the right audience is essential to the success of your direct mail campaign.
Your strongest group of qualified prospects will always be your own in-house list of existing customers. These are people who have bought from you in the past and will always yield the greatest return when asked to purchase from you again. If you don't have a system in place to capture and maintain an in-house database CALL US TODAY! This is such an important marketing component, and one we can help you keep track of with our database management program. If you do have your own in-house list, we can use that mailing list for your next marketing campaign and have the tools to check for correct addresses, duplicate addresses and deliverability.
Whether you are marketing to consumers or businesses, in your local community or across the United States, we can provide the right list for you. Your best prospect list should look just like your best customer, and we can narrow down the scope of who you mail to with a number of selections like the following:
- Age group
- Married or Single
- Length of residence
- Own or rent
- Age of Home
- Children at home
- And a host of other demographic selections
We can provide specialty lists like
- Birthday Months
- New Movers
- Age of Children
- Credit Worthiness
- Buying Habits
- Reverse Demographic List, where we take your In House List and assign all the similar characteristics to looking for a list just like the customers that already purchase from you!
- And MANY others
- Gross revenues of Company
- How many Employees
- How Long Have they been in business
- Business industry (their SIC code)
- And MANY more options!
All lists are updated monthly (new movers updated weekly) to give you the cleanest, strongest mailing tools available! Selecting just the right list is key to making your mailing a success. We will guide you through all your options. Call TODAY for information on just the right mailing list for your next campaign!